I set up an AI prospecting tool with a simple brief: find estate agents in South London with 5-20 employees. Twelve minutes later, I had 50 qualified prospects — each with their website researched, services mapped, and a personalised email drafted.
The same task done manually would take a week.
What "12 Minutes" Actually Means
I spent 5 minutes on search criteria and 7 minutes reviewing results. The AI searched Google Maps and directories for matches, visited each website, and extracted services, areas covered, and team size. Each prospect had a drafted email referencing something specific about their business.
The Manual Alternative
Without AI: Google search (2 hours), criteria checking (1 hour), contact details (2 hours), website research (3 hours), email writing (5 hours). Total: ~13 hours for 50 prospects.
What Surprised Me
The AI found prospects I wouldn't have — from directories I wouldn't have searched. And the research caught details I would have missed: a recently added lettings page, a team expansion in a news section, a sustainability initiative on an about page.
Ready to Find Your Next 50 Prospects in 12 Minutes?
MiraReach discovers prospects matching your ICP, researches their websites, and drafts personalised outreach — automatically.
See MiraReach plans and pricing — from £19/month.
Frequently Asked Questions
Does AI prospecting work for niche industries?
Yes — often better. Niche businesses have detailed websites that give AI more research material.
What if the AI gets the research wrong?
You approve every email before it sends. Factual errors are rare because the AI reads the current website. Tone mismatches are easy to fix.
Can I run multiple searches for different segments?
Yes. Create multiple ICP profiles and run searches independently.